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Bachelor of Arts (Hons) Multimedia Design

Offered by: SEGi University & Colleges
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Exam BodySEGi University
Course Duration3 Yrs
Part Time/Full TimeFull Time
FeesRefer to the Univ.
Fees (International Student)Refer to the Univ.
CampusSEGi University Kota Damansara
FacultyCreative Arts & Design
Conducted entirely in MalaysiaYes
Awarding CountryMalaysia
Level of StudyBachelor's Degree Level
Field of StudyAudio-visual Techniques & Media Production
Course Description

The need for multimedia exists from small companies to large corporations. Therefore, this growing industry constantly needs highly-skilled and creative designers. The students will learn to conceptualise, code, and publish content onto the Web, interactive kiosks, smart phones, and tablets. In addition, they will learn how to integrate and produce visual elements for digital content.

Through this programme, the students will develop both the technical and creative skills required to pursue a successful career in this fast-paced industry. Graduates are able to fit in different areas of specialisation; be it Web design, 3D animation, or even the broadcast industry. The programme is focused yet diverse enough to allow flexibility, thus resulting in better career opportunities.

Curriculum
Year 1 Year 2 Year 3
  • Digital Skills for Designer
  • Design Fundamentals
  • Basic Drawing
  • Introduction to Typography
  • Photography Fundamentals
  • History of Art & Design
  • Introduction to Graphic Design
  • Computer Ethics
  • Audio and Video Technology
  • Computer-aided Design and Visualisation
  • Digital Editorial Design and Publishing
  • Web Management
  • Creative Digital Imaging
  • Green Design & Technology
  • Creative Web Design
  • Multimedia Production and Marketing
  • Digital Film and Video Production
  • Advanced Animation
  • Web Scripting and Authoring
  • Idea Generation
  • Multimedia Portfolio Production
  • Advanced Photography
  • Entrepreneurship
  • Research Methodology
  • Industrial Training
  • Final Multimedia Project
  • Game Design
Elective Courses (2 Options) Matapelajaran Umum (MPU)
  • Computer Applications for Effective Communication;
  • Branding & Corporate Identity;
  • Packaging Design;
  • Copywriting or;
  • Advertising Media Strategy
  • Effective Listening/Bahasa Kebangsaan A
  • Hubungan Etnik/Malaysian Studies 3
  • Pengurusan Ko-kurikulum
  • TITAS/BMK 2
  • Personal Health Management
Entry Requirements
  • Matriculation/Foundation – with CGPA 2.0; OR STPM with 2 full passes with min. CGPA of 2.0
  • Unified Examination Certificate (UEC) with at least 5Bs
  • Recognised Creative Multimedia Diploma or equivalent with a min. CGPA of 2.5
  • SPM – Pass in Mathematics or equivalent for programmes in Animation and Visual Effects, Games Development, Media Innovation, Sound Design, Video and Film and Virtual Reality.

The Faculty may consider students through an internal assessment process such as an interview, an assessment of a portfolio or other tests to ensure effective learning and teaching.

Career Prospects

Multimedia Specialist, Web Designer, Interactive Multimedia Author, Junior Games Developer, Digital Animator/ Animation Producer, Video Editor/ Desktop Video Producer, Digital Artist, Visual Development, Application Developer/Designer

All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.


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