The approach to this programme is both conceptual and practical. The main aim is to provide well-rounded creative leadership to students in order to enable them to handle issues of the converging media as visionary professionals who possess the required know-how and professionalism in giving the breadth and depth to every challenge they encounter while infusing aesthetics and the latest technology at their best.

The Design & New Media Technology programme prepares students to pursue careers in the field of computer-generated imagery for the information and entertainment industries. The industries produce special effects and animated characters for films; interactive media for the World Wide Web and for game development, and motion graphics for broadcast and feature titles. The Design & New Media  Technology programme offers an innovative curriculum, professional-level computer facilities, and a supportive learning environment.

With a strong industry focus, the undergraduate programme allows students to focus their studies in specific areas such as two-dimensional or three dimensional character animation, game development, experimental animation and interactivity or motion graphics. Each area of concentration builds upon a common set of digital design skills developed as a logical extension of foundation studies. Students are encouraged to take electives in other areas.

Minimum entry requirements to all programmes are Malaysian Higher School Certificate of Education and Malaysian Certificate of Education with a credit pass in Bahasa Malaysia. Applicants with previous professional / industrial experience may be accepted in lieu of some, or all, of the formal academic requirements.

As for the international students, academic qualifications which are considered to be equivalent will be placed into consideration. Applicants will be advised on the matter.

STPM with PNGK 2.67, MUET- band 1, interview & audition, art & design portfolio (to be reviewed during interview), pass the USM MunsYI Test, matriculate with PNGK 2.67 (for applicants from matriculation programme only), diploma that are recognized by the university senate (for applicants from diploma programme only) AND pass the USM interview. 

Video Producer, Network Broadcaster, 2D Animator, 3D Animator, 3D Modeler, Visual Effects Artist, Technical Director, Interactive Designer,·Multimedia Designer,· Art Director,·Motion Graphic Designer, Game Designer, Computer Graphic Imaging Designer, Design Educationist, Web Designer.