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Bachelor of Arts (Hons) Graphic Design and Multimedia

Offered by: Universiti Tunku Abdul Rahman (UTAR)
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Exam BodyUTAR, Malaysia
Course Duration3 years
Part Time/Full TimeFull Time
Fees45,200/Course
Fees (International Student)61,600/Course
CampusSungai Long Campus
FacultyFaculty of Creative Industries
Conducted entirely in MalaysiaYes
Awarding CountryMalaysia
Level of StudyBachelor's Degree Level
Field of StudyAudio-visual Techniques & Media Production
Study Abroad Pathway

No

Course Description

Graphic designers are a vital component in the creative industries of advertising and design. Throughout this programme, the students will be taught the fundamental principles of art and design, as well as trained in the technical execution of design works, learning how to develop their design ideas and visuals from analog to the digital platform. 

The multimedia perspective of the course trains the students to apply their art and design projects to a wide range of applications, from print to digital and web, including time-based media such as video and audio productions. 

The versatility of this programme enables its graduates to diversify their talents and skill-sets to be equally relevant and marketable in a variety of fields including Visual Design, Advertising, Public Relations, Publishing, Journalism, Marketing and Events Management. 

Graduates of this course will be well-versed in both the theoretical understanding, as well as the technical expertise needed for conceptualising graphic design solutions, developing memorable corporate identities, the building and effective management of brands, including the development of sound advertising campaigns and marketing strategies. 

Entry Requirements

STPM 2C/A-Level 2D/UEC 5B

Intake Months

Jan, May, Oct

Career Prospects
  • Art Director
  • Design Executive
  • Desktop Publishing Specialist
  • Events Designer
  • Graphic Designer
  • Illustrator
  • Multimedia Designer
  • Packaging Design Specialist
  • Production Manager
  • Web Designer

All fees are in RM (Ringgit Malaysia) currency unless stated otherwise.


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